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What's an Online Travel Agency (OTA)?

Written by Jessica McWhirt

Origin is not an online travel agency or OTA. We are a software platform that individual tour business use to help them with online bookings.

But for an OTA, those are large platforms you can list your services/tours on. They will pay for ads to get bookings, and if they do generate a booking you will pay them a 30% commission.

They also own all of your customers' data, so you’ll have no way to get in contact with guests before the tour, and after you’ll have no way to remarket to them.

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